Introduction to OSP: Influencers blog tasks
1) What years did YouTube, Twitter and Instagram launch?
YouTube in 2005, Twitter in 2006, and in 2010, Instagram
2) What is the definition of an influencer?
Today, there is an army of influencers
3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can.
Kylie Jenner, who has over 300 million followers on Instagram. She is known for her beauty brand and she have brands like Puma and Balmain
4) How big is the influencer industry according to the article?
$8bn a year
5) What are the problems associated with being an influencer?
there are risk of being bullied and they can have a negative comments
6) Why is it suggested that audiences actually like being sold products by influencers?
This targeted approach means that the products promoted are often relevant to the interests and needs of the audience.
7) What representation of beauty is often found on Instagram or other influencer sites?
focus on maintaining a youthful appearance through skincare, makeup, and lifestyle choices and shopping how much money they have and there show there car
8) What is YOUR opinion on influencers? Are they a positive or negative influence on our society and culture? Why? they are positive because the Influencers often create their own brands and products, contributing to economic growth and innovation. They can inspire others to pursue entrepreneurial ventures and think creatively.
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