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Showing posts from January, 2024

Galaxy advert CSP

  1) What   key conventions   of TV advertising can you find in the Galaxy advert?   product/ company name 2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. That why have cotton when you can something better like silk 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  Audrey Hepburn was a famous hollywood actor in the 1950 who is dead now but galaxy got permission from her sons to use cg1 for the advert. They used here because she resembles the heroine and she was popular.   4) What is intertextuality? seeks and theorises links and connections between media texts and textualized social life   5) What Audrey Hepburn films are suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)? Audrey Hepburn also know as the heroine has makeup on and is white because back in the 1950`s most

OMO advert CSP

  1) What year was the advert produced?  In the 1950,s 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam.  My opinion is that women were treated  very different to men and they were downgraded and not counted as equal as men 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product?  It is trying to say that this is not your normal detergent but it is saying that it is better so its a good way of advertising 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? The women wears a lot of makeup to impress the husband and her role is to be a house wife and to listen too her husband  5) Why is a picture of the product added to the bottom right of the advert? Its called a pack shot it show wh

January assessment learner response

  1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). www.youre attempted every question which is really important. now we need to add the knowledge and exam technique to move up the levels EBI. reviser media codes and vertical integration  revise reception theory  make more reference to the text/csp in your answer 2) Read  the mark scheme for this assessment  carefully (you'll need your Greenford Google login to access this). Write down the mark you achieved for each question: Q1:1 Q2:0 Q3:2 Q4:0  Q5:1 Q6:3 Where you didn't achieve full marks, write  WHY  you think you missed out on the extra marks. Use the indicative content suggestions in the mark scheme to help with this. If you  got any  media terminology  wrong in the assessment you can make a note of it here. 3) Look specifically at  question 3  - did you successfully write about both the  preferred  and  oppositional  readings? Did your answers match

Gender representation in advertising

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  1) Find  three  adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post.  Hint:  You may wish to look at car, perfume or cleaning products but can use any product you wish. 2) Find  three  adverts  that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples.  Housewives and Domestic Dutie s  Many advertisements from the 1950s and 1960s depicted women primarily as homemakers whose main responsibilities revolved around taking care of the home and family. These ads often featured   4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples. post-2000s adverts, where women are portrayed as objects of desire or seduction. These ads often feature scantily clad women or focus on their physical appearance, emphasizing the

Advert research

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 1) An advert with a clear brand identity 2) An advert that uses shock tactics or a controversial idea 3) An advert that creates a a strong emotional connection to the audience

Skittles advert analysis

  1) What  key conventions  of print adverts can you find and what are the  connotations  or deeper meanings of each convention?  For each convention, write about how it communicates meaning to the audience. See the Maltesers advert above for an example of how to do this. Picture of the product: Its very vibrant and has colourful colours which can attract children Logo: shows the product and what it looks like on the inside and outside Slogan: represents the brand and gives it a better way for  advising 2) What is the USP (unique selling point) for Skittles and how do you know? Does the advert use any of persuasive techniques listed above? It is their slogan 'taste the rainbow'. which tells us that it will be sweet and most likely fruit  flavour