1) What is the preferred reading of a media text? 2) What is the oppositional reading of a media text? 3) How does the Harry Brown trailer position the audience to respond to the teenage characters in the film? 4) Why might young people reject this reading and construct an oppositional reading of the trailer? 5) Write a 150+ word analysis of the McDonald's advert using preferred, negotiated and oppositional readings. 1. preferred reading of a media text means how the producer wants the audience to view the media text 2. oppositional reading of a media text means when the audience rejects the preferred reading, and creates their own meaning for the text . 3. Harry Brown trailer position the audience to respond t he trailer often presents the teenage characters in dark and gritty settings, such as rundown housing estates and dimly lit alleyways. This visual representation creates a sense of foreboding and emphasizes the harsh realities these characte...
1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. The main Arctic Monkeys audience consists primarily of young adults between the ages of 18 and 30, with a roughly equal gender split 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? The music video for "I Bet You Look Good On The Dancefloor" offers several audience pleasures, including a high-energy performance by the band, an attractive and fashionable young crowd, and a sense of fun and rebellion. The video also includes references to popular culture, such as the band's nod to the film "Saturday Night Fever." 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? Three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans are: a) The opening...
1) Write a summary of the notes from our in-class analysis of the episode. You can use your own notes from the screening in class or this Google document of class notes (you'll need your GHS Google login). Camerawork and sound: Music - theme tune to Doctor Who. Very science-fiction - sets genre from beginning. Mise-en-scene: Susan - first introduced dancing and dressed as 1960s teenager (costume). Seems to be both typical teenager and alien. Narrative and genre: Opening title sequence like a rocket taking off - sci-fi genre and links to 1960s space race. 2) How can we apply narrative theories to this episode of Doctor Who ? Todorov's Equilibrium: In the episode “An Unearthly Child” of Doctor Who, Todorov’s Equilibrium theory can be applied to analyze the narrative structure. Todorov’s theory suggests that narratives begin with a state of equilibrium, which is disrupted by an event leading to a period of disequilibrium ...
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