Arctic Monkeys - I Bet You Look Good On The Dancefloor

 1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band.

The main Arctic Monkeys audience consists primarily of young adults between the ages of 18 and 30, with a roughly equal gender split

2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor?



The music video for "I Bet You Look Good On The Dancefloor" offers several audience pleasures, including a high-energy performance by the band, an attractive and fashionable young crowd, and a sense of fun and rebellion. The video also includes references to popular culture, such as the band's nod to the film "Saturday Night Fever."




3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments?

Three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans are: a) The opening shot of the band walking down the stairs, which establishes their cool and confident demeanor.

b) The shot of lead singer Alex Turner singing directly to the camera, which creates a sense of intimacy and connection with the audience. c) The shot of the crowd dancing wildly and singing along to the chorus, which captures The exitment at a artic monkey concert

4) How did fans take a leading role in making Arctic Monkeys famous back in 2005?


The Arctic Monkeys began to gain popularity as they handed out CDs, containing their 18 demo tracks, at various gigs.


5) 

How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video?

Arctic Monkeys want fans to perceive their video as a humorous and light-hearted take on the concept of obsessive fandom. 

Arctic Monkeys: Industry

1) How did the Arctic Monkeys first achieve success and build up their fanbase?



The Arctic Monkeys first achieved success and built up their fanbase through a combination of factors, including their talent, DIY approach to music promotion, and the emerging power of the internet.



2) Why was P2P file sharing and MySpace an unexpected aspect to Arctic Monkeys' early success?


P2P file sharing and MySpace played unexpected roles in Arctic Monkeys' early success because they allowed the band to reach a global audience without the backing of a major record label. P2P file-sharing platforms like LimeWire and BitTorrent allowed fans to easily share and download the band's music, spreading their songs quickly. MySpace, a social networking site, provided a platform for the band to share their music and interact with fans directly.





3) How does the rise of Arctic Monkeys differ from how BLACKPINK were formed and became famous?


The rise of Arctic Monkeys differs from how BLACKPINK was formed and became famous in several ways. Arctic Monkeys formed organically in Sheffield, England, through school and local connections.



4) Who is Arctic Monkeys record label and how many copies did they sell of their debut album? Why did they choose an independent record label?


Arctic Monkeys' debut album, "Whatever People Say I Am, That's What I'm Not," was released under the independent record label Domino Recording Company. It became one of the fastest-selling debut albums in the UK, selling over 360,000 copies in its first week and eventually going on to sell over 1.5 million copies in the UK alone.



5) Looking at the wider music industry, has the internet been a positive or negative development for record companies and artists? Why?

Positive aspects:

• Access to a Global Audience: The internet has allowed artists to reach a global audience without relying solely on traditional distribution channels, enabling them to connect directly with fans worldwide.
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• Negative aspects:

• Competition: The internet has increased competition in the music industry, making it harder for some artists to stand out.