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Coursework preliminary exercise

  1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. Statement of intent:  100 words explaining what you plan to make. I plan to make a 20 second advert about a student struggling to get up and go to school due to tiredness and lack of sleep who is helped by drinking rehydrating green tea drink. The beginning of the advert will have soundtrack that be fit with his negative mood . My character will be in his home uniform  that will be in a mess up to help us understand that he was tired and struggling shown by the student experiencing  The middle of the advert will be the character seeing the product with the close up shot and also the charter will drink the product and he will start to wear the uniform right and will come outside the house     2) Write a  script  for your preliminary exercise on your blog. This needs to include stage directions AND dialogue. To see how a TV drama script is presented, and to look at professional
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Health drink advert

  Task:  Create  a  a 30-40 second health drink advert - similar to your coursework. The advert needs to be appropriate to the advertising brief we have been given in terms of content and target audience.  Length:  approximately 30-40 seconds. Equipment:  Smart phone or a school camcorder (limited numbers available).  Note:  you may need to bring in the cable to capture the videos from your phone or use data to upload to Google Drive / iCloud. Groups:  None. You  MUST  work individually. However, other people can act in your scene or operate equipment (e.g. camera, sound) as long as they are directed by the candidate submitting the work. You may want to get into groups of two or three to help each other complete this task. What your TV advert needs to include Content:   The advert  must  include the product (a 'pack shot' or the product being consumed), a main character, match-on-action editing and at least  three  different shot types (e.g. establishing shot, close-up, over-th
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End of Year 1 exam learner response

  1) Type up any feedback from your teacher in full (you do not need to write mark/grade if you do not wish to). www- you have shown you have knowledge of the two TV texts but now we need to work on exam technique to pick up as many marks as possible. EBI-revise narrative theory  - work on note raking skills n for q2 you need to focus on social and cultural contexts. we will look at this in class 2) Look at the mark scheme document linked above. Question 1.1 asks about mise-en-scene. What do we use to remember mise-en-scene? Give one example answer from the mark scheme too. CLAMPS: Costume, Lighting, Actor placement/movement, make-up, props, setting. 3) Question 1.2 asks about narrative features in the extract. Look at the mark scheme to pick out  three  possible answers for this question.  Excellent analysis of the product that is detailed and critically engages with the nuanced aspects of how media language is used. • Focus on how narrative features communicate meanings is thorough a
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Summer Project: coursework planning

  1) Research: health drink TV adverts Innocent Drinks 1) What is the  unique selling point  of the product?   The unique selling point of Innocent Drinks is their commitment to using 100% natural fruit in their products, particularly in their fruit smoothies. This emphasis on fresh and natural ingredients sets them apart from other beverage companies and aligns with the current trend towards healthier eating and lifestyle choices.  2) What  audience  do you think this is aimed at? Add as much detail as possible (e.g. demographics, psychographics) and explain  why . Age:   Innocent Drinks typically appeals to a younger demographic, including millennials and Generation Z consumers. These age groups are often more health-conscious and interested in sustainable products, which aligns well with Innocent’s brand ethos. 3) What do you notice about the  technical construction  of the advert? Pick out one thing you like about the advert from camerawork, editing, sound or mise-en-scene. The cam
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Radio: Final index

  1)   Radio: Launch of BBC Radio 1 CSP 2)   Radio: KISS FM Breakfast show CSP
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KISS FM Breakfast show CSP: blog tasks

  1) Read page 2. What is KISS FM's mission?   To make sure every second spent listening to us is worthwhile. 2) Look at page 3. What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what  psychographic groups  would fit the KISS audience too. KISS FM primarily targets a younger audience, specifically the demographic of adults aged between 15 to 34 years old. The station aims to appeal to a diverse group of listeners who enjoy contemporary hit music, pop culture, and entertainment. Listenership : KISS FM boasts a large and loyal listener base, with millions of listeners tuning in regularly. Music Enthusiasts : Individuals who are passionate about music and enjoy staying up-to-date with the latest hits and trends in the music industry would likely be part of KISS FM’s audience. 3) Now look at page 5 - The KISS network. How does KISS use digital media and technology to reach its audience?  Expanding Product Portfolio and B
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